
Business Accelerators
Just as we work with you from vetting business ideas for viability to actually opening the doors (virtual or physical), we also work with you during the growth phase, by providing you with the right tools and techniques so you can increase revenue and profits. Our clients reach out to us for help in the following areas of expertise.
01
Resource Management

The right resources bring to the table new skills and ideas that often help drive innovation and growth. We help you hire those resources. Additionally, good hires typically aid to foster a positive work environment and create a healthy company culture, which can help reduce turnover.
02
Operational Management and Mitigating Risks
Yaksha identifies potential risks of a company and helps entrepreneurs adopt the right strategies to reduce the impact of those risks. Risk is an inherent part of entrepreneurship and running a business. Taking out a loan, launching an expensive media campaign, hiring and firing – all involve risks to some degree. Some ways of reducing risks are having the right type of insurance. To learn more, either purchase the DIY course available via this website or set up a consultation appointment.

03
Sales and Marketing Management

There are several ways of increasing sales and profits. Yaksha can help you set up your website, create sales funnels, show you how to create ads on social media and also have visibility wherever needed.
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Typically sales funnels help to convert potential prospects at the top into buying customers at the bottom. For example, someone ends up on your website and looks at a product you sell but doesn’t buy. You could use retargeting ads that make sure prospects see your product and ads on other sites they visit. The key is to move them from prospect to customer. Doing so is essential to growing a business. Some steps that businesses take to build a sales funnel is first defining the market, attracting new leads and converting potential leads to customers by helping them be successful.
04
Customer Experience and Reach
Yaksha works with clients and shows them how to retain customers. Retention can be achieved in multiple ways like offering rewards programs, discounts for returning customers or free stuff. Online testimonials and word of mouth advertising are both required to scale businesses and ultimately add longevity to the business. It’s unfortunate that 50% of businesses in the USA disappear before they turn 5.
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Expanding customer reach can help a business increase its revenue by creating a new potential pool of customers. It can also help mitigate the impact of losing customers and economic downturns by diversifying the customer base. This can be achieved through
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Digital marketing: Use digital marketing tools such as social media, email marketing, and search engine optimization (SEO) to find and reach new potential customers.
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Partnerships and collaborations: Partner with other businesses or organizations to reach different customers and access new markets. An easy way to do this is via corporate sponsorships.

05
Sustainability

Committing to worthy causes can go a long way to creating a bond of loyalty with your customer base. You could donate a portion of your profits to causes you support. You could sponsor local events or teams. You could promote diversity and inclusion in your hiring practices. All of these are also great for optics!
06
Competitive Advantage
Investing in cloud based Customer Relationship Management (CRM) software, accounting systems, and automated payroll is important for a growing business because it helps improve efficiency and effectiveness. By investing in these systems, a growing business can gain a competitive advantage and lay the foundation for long-term success.

07
Strategic Planning for the Future

Small businesses can thrive by adopting SMART goals.
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Specific: clearly defined and specific goals allow a business to understand exactly what it wants to achieve.
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Measurable: quantifiable goals make it easier to track progress and measure success.
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Achievable: realistic and achievable goals take into consideration the resources and limitations of the business.
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Relevant: goals that are in line with the overall vision and direction of the business.
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Time-bound: Finally, goals with a defined deadline provide a sense of urgency and accountability.



